OUR COMPANY PROFILE
Models One Events Marketing provides attractive and effective field marketing solutions which aim to give our clients a competitive edge over other competing brands.
Models One Events Marketing offers traditional and new field marketing services such as planning and execution of promotional events, product sampling, merchandising, brand material distribution and recruitment and hiring of promotional personnel. Our ‘total solution’ approach which takes a project from concept to execution puts us ahead of the competition.
Superior delivery and execution are key to field marketing actions. We pay particular attention to detail, reporting and evaluation. We work with commitment and enthusiasm and focus on what is important - delivering excellence in the services we provide.
WHAT IS FIELD MARKETING
Field marketing is a highly effective sales and marketing tool. It aims to bring your brand, products and services directly to the customer, whoever they are, wherever they're located, whenever they're available.
A successful above-the-line campaign can make your brand stand out but how easily can its impact be measured? The average person is exposed to hundreds of advertising messages a day while the number of products and services in the market increases by the month. In this climate, field marketing is establishing itself as one of the most economical and effective forms of reinforcing brand positioning. This is because field marketing is personal contact between the brand and the consumer which can create a lasting impression which can be measured.
How can you use field-marketing services?
Field marketing can be used for virtually any business that sells a product or service to a customer. The customer can be an individual or a business and the process is almost always carried out in person, face to face. Common uses of field marketing are to secure brand distribution, generate consumer trial, place point of sale, build regular sales volumes, promote new products and audit competitor activity
HOW CAN MODELS ONE EVENTS MARKETING HELP?
Since its inception in 1994, Models One Events Marketing has been at the forefront of the field marketing industry, developing a reputation for innovative solutions and excellent working partnerships with clients. With industry wide experience we can advise our clients on the best solutions for their needs, tailoring our services to their unique requirements.
We are in the business of creating and implementing memorable and exciting promotional programs and events. Our job is to exceed your client’s expectations.
OUR APPROACH
We offer our clients a diverse range of in-house skills, from creating concepts, to managing campaigns and presenting results all backed up by a portfolio of experience across numerous brand sectors.
In order to ensure consistently excellent results, our unique approach uses four different phases for every project we undertake:
- Consultation and analysis
- Tactical proposal
- Project planning and execution
- Project follow-up and reporting
- Every one of our clients undergoes a comprehensive consultation in order to assess their needs and requirements. Research and analysis is important to organizing a successful event that is relevant and correctly targeted. We will guide you from the initial idea, focusing on what you wish to achieve and the type of audience you are hoping to target.
- Our proposal will outline the numerous techniques and options available for your specific promotion requirement, along with ideas and advice on how to make the most of your promotion. We will also outline the project plan and budget required to execute the activity.
- We will then undertake to successfully execute your field promotion activity taking care to always represent your brand accurately and responsibly. Our qualified team members are trained to pay attention to detail and always keep the initial objectives of our clients in mind.
- You will be kept informed throughout the execution of the project and after successfully executing the event, our company will provide documented evidence of the project such as pictures, printed materials, time logs and feedback forms as well as a full report on the attendance numbers, comments, and success rate of your event. At the end of the year, we provide a year-end analysis of all the events executed for each client.
WHAT SETS US APART
- End-to-end solution from concept to execution
- Act as the prime contractor-one control point for all sub-contractors
- Nation-wide coverage with access to hotspots all over Cyprus
- Financial control ensures projects are always within budget
- Our goal is to always develop a highly identifiable and branded event
- Professional and friendly staff that will successfully convey your brand's values
